“Kya Thi Dosti is an independent music video on a different level and I am really excited about it” Singer Utkarsh Saxena

He holds record in the Guinness Book of World Records for his performance in “LARGEST INDIAN CINEMATIC MUSIC BAND WITH 1000 MUSICIANS” and has proved his niche with his cover songs. His all the cover released on his own YouTube channel ‘Utkarsh Saxena Live’ were very well accepted amongst the audience whereas ‘Yaara’ got as many as 6 Million YouTube views. Isn’t it great for a newbie. Now this talented singer is all set for a blast

with his upcoming star studded music video titling ‘Kya Thi Dosti’.

Produced by Rishima Sidhu under banner ‘9191 Media Production’ the music video features Television Star Kanika Mann who is famous as the lead face of hit TV show ‘Guddan Tumse Na Ho Payega’ whereas marks the music video debut of International TV Host Karan Singh Chhabra who is one of the First anchors to have a chat show for international channels and has worked with Bollywood and Hollywood stars like Priyanka Chopra, Stanley Tong , Shah Rukh Khan, Akshay Kumar etc.

The shoot for ‘Kya Thi Dosti’ will be commencing in the second week of July, 2021 in Punjab inside an elite university campus. Beautifully sung by Gen-next Singer Utkarsh Saxena, it’s a sad romantic audio track which will take the audience to another world.

The music video will be directed by renowned Director Dinesh Sudarshan Soi. The meaningful Lyrics of the song have been penned by Rehbir whereas Ritik Chouhan is the Music Director. Other crew consists of Creative Director Sonia Malhotra Soi, DOP Hardeep Singh and Executive Producer Deepak Soi.

“I always wanted to be a singer only. To make people hear me, I started with cover songs and got motivated when people started liking it. Kya Thi Dosti is an independent music video on a different level and I am really excited about it” said Utkarsh Saxena.

Kya Thi Dosti is all about how pure love flourishes among best friends. The music video carries a suspense in the end. As Director Dinesh Sudarshan Soi and Kanika Mann are known for giving back to back hit music videos, so we can expect the same from ‘Kya Thi Dosti’. All the best  Utkarsh !!

Actress cum Entrepreneur Rishima Sidhu turns Producer with Music Video ‘Kya Thi Dosti’

“Dream high, beyond the sky ..

Keep vision bright, for you are born to fly” is a phrase but phrases are meant to fit on somebody after all. So the former lines perfectly fit on Actress cum Entrepreneur Rishima Sidhu who is going to turn Producer with a star studded music video titling ‘Kya Thi Dosti’.

Produced Rishima Sidhu under banner ‘9191 Media Production’ the music video features Television Star Kanika Mann who is famous as the lead face of hit TV show ‘Guddan Tumse Na Ho Payega’ whereas marks the music video debut of International TV Host Karan Singh Chhabra who is one of the First anchors to have a chat show for international channels and has worked with Bollywood and Hollywood stars like Priyanka Chopra, Stanley Tong , Shah Rukh Khan, Akshay Kumar etc. The young charming Producer Rishima Sidhu is leaving no stone unturned to give the best production value to this music video.

The shoot for ‘Kya Thi Dosti’ will be commencing in the second week of July, 2021 in Punjab inside an elite university campus. Beautifully sung by Gen-next Singer Utkarsh Saxena, it’s a sad romantic audio track which will take the audience to another world.

The music video will be directed by renowned Director Dinesh Sudarshan Soi. The meaningful Lyrics of the song have been penned by Rehbir whereas Ritik Chouhan is the Music Director. Other crew consists of Creative Director Sonia Malhotra Soi, DOP Hardeep Singh and Executive Producer Deepak Soi.

“I started as a model and switched on to acting. The I worked as a  Wedding planner but my vision was very clear that I have to make a mark in entertainment industry as a Producer. And here I am” said Producer Rishima Sidhu who is all set to release the music video in July end, 2021 on newly launched label ‘9191 Media’.

Kya Thi Dosti is all about how pure love flourishes among best friends. The music video carries a suspense in the end. As Director Dinesh Sudarshan Soi and Kanika Mann are known for giving back to back hit music videos, so we can expect the same from ‘Kya Thi Dosti’. All the best  Rishima !!

Top kid influencer Maesha Soi is gaining fame just like her superdad Dinesh Soi

The unique the name “Maesha” is, the unique are her characteristic features. Maesha Soi, daughter to Dinesh Sudarshan Soi and Sonia Malhotra Soi is brimming with aesthetic aura kindling every flame bright showcasing her excellence she has brought for herself by entering this world. Stepping in this world, Maesha Soi has been an elite fortune of luck for her parents specially her father.

Famous Film director Dinesh Sudarshan Soi’s daughter, Maesha Soi is all glamour at just this tender age. Maesha Soi, being just a year old, is already the talk of the star kids attracting fame and benevolence towards herself. Rumors and talks suggest that the tag “Like Father, Like Daughter” is an appropriate tag that suits the duo, as one can see the Instagram handles of both these subtle engrossing high name and fame from the viewers.

Maesha Soi has enrolled huge volume of attention and engagement by just being a year old now. There are around 60k followers viewing every initials of the baby girl including some certified and well renowned artist themselves. The likes hit on her presentation is itself around 30k. With engagement ratio of 50 percent at the age of just one year, Star Film Director Dinesh Sudarshan Soi’s daughter Maesha Soi has emerged as top kid influencer of the world. She is looked upon by people for her innocence, adorable cuteness and for startling beauty that it takes a lot to belief that she actually exists.

Maesha Soi will sooner be seen in a music video titling ‘Raat Ajj Di’ directed by her father Dinesh Sudarshan Soi and produced by Mr. Gary VGK under rising record label ‘Music Club House FZCo.’ Featuring Dubai based model Amiee Misobbah as the lead girl. The song has been written by famous Lyricist Lakhy Bhawanigarh whereas the music has been given by Street Boy Sharry Hasan. People are eagerly waiting for this music video to see their favorite kid star.

One may know every vibe about a person at the time of his birth and the time of their initial growth. Maesha Soi is all but a hot topic of discussion which nevertheless helps us to think about what a future this little wonder will hold. Being a lucky charm for her father, we wish all our love to this angelic form in human, Maesha Soi who is ravishing her lead.

Google acknowledges Dinesh Sudarshan Soi among All-time Best Casting Directors of Bollywood

Currently Google search engine acknowledged Casting Director turned Director Dinesh Sudarshan Soi among All-time best casting directors of Bollywood. On Google search for ‘Best Casting Director of Bollywood’ Google ranks Dinesh at seventh place, though now a days Dinesh is comparatively less active in casting due to his ongoing directorial projects. Other Casting Directors in Google’s top ten list are Mukesh Chhabra, Shanoo Sharma, Vicky Sidana, Atul Mongia, Jogi Malang, Shruti Mahajan, Abhishek Banerjee, Honey Trehan and Nandini Shrikent. Dinesh is also bringing global recognition to Indian Casting fraternity by holding world records for maximum Castings in his kitty. Not just one but three casting records are in his name. Many aren’t aware that along with several other recognitions and awards, Dinesh by completing 4,500 casting direction projects got his name entered in India Book of Records on Nov 1, 2017 for maximum castings. Asia Book of Records gave him the title of ‘Finest Casting Director’ on completion of 5000 projects on April 13, 2019. Later on Bravo’s International Book of World Records also gave him the title of ‘Best Casting Director’ on setting up a record by completing 6000 casting projects on Nov 29, 2019. The Casting Director turned Director Dinesh is a big supporter of the Indian Casting Fraternity. He wants Indian Casting Directors to work globally so that Indian actors should have better international exposure. Though Dinesh is extremely busy working as a Film Director and casting is now being handled by his team working under his founded Casting firm DS Creations™️, still today he is considered to be the busiest casting director in the world. Having completed 22 years in the entertainment industry and on being asked on how it feel to be called ‘The busiest Casting Director in the world’ he said “This is indeed an honour. Recognition like this inspires me to work harder and makes me feel like a proud Indian.” For his immense contribution in the casting direction field he was awarded Dadasaheb Phalke Icon Award Films 2019 in Best Casting Director category. Born in a small town Kalanaur of district Gurdaspur of Punjab state, Dinesh had his upbringings in S.A.S Nagar Mohali, Punjab. To learn how the entertainment industry functions, he started working as a Casting Director and opened his Casting firm DS Creations™️ in 2002. Academically ACCA (I), M.com, MBA, Dinesh taught commerce stream students simultaneously. In 2008 Dinesh moved to Mumbai and in a year’s span bagged Star Plus show ‘Mann Kee Awaaz Pratigya’ as an actor and won millions of hearts. While working on this television daily soap he decided to re-start his Casting firm DS Creations™️ in Mumbai which is now run by his wife Sonia Malhotra Soi and partner Gaurav Sharma. Till 2017 with a lot of hard work and dedication he became one of the finest and record-breaking casting director. Even after achieving this much success, Dinesh Sudarshan Soi is very humble and believes in consistent hard work. He is now a days doing great as a Film Director and received Dadasaheb Phalke Icon Award Films second time in Best Debutant Director category. What a drastic transformation it is from a Casting Director to Director. Recently he also came up with his own DS Creations™️ Entertainment and Record Label – DS Creations™️ Music in collaboration with renowned Producer Shahroz Ali Khan. His recently released music video ‘Lalla Lalla Lori’ on his own music label starring social media star Shrutika Gaokkar got tremendous response. His upcoming music videos are Ishq Lagan, Aldo, Yeh Galiyan Yeh Chaubara, Tumne Na Jana, Tere Bin Rehna Nahi Aaunda, Ban Sajna, Ruthna Manana, Gustaakhiyan, Adhoori, Humko Aaya Hi Nahi, Hum Dil Manate Rahe, Kya Thi Dosti, Aayi Ho Jabse Tum, L for Laila, Aaye Haye, Hifaazat, & Raat Ajj Di. Raat Ajj Di also features Dinesh’s cute little daughter Maesha Soi and people are just waiting for it. When we asked Dinesh about this great phase of life he said very humbly – “My daughter Maesha Soi is my luck. Only best things are happening to me since she has entered into my life”. Dinesh Sudarshan Soi is truly a big inspiration for many.

Meet Sahil Gahalyan, the Next-Gen Digital Marketer

Every field is personified by the artists, but we forget the art behind, i.e. the true potential with which an event manager makes even the presence of the artist a hit.

A name for his world class attributes in his profession and a fame for heart-diving compulsion, Sahil Gahalyan, from Sonipat, Haryana, is one of the world’s most perceived media acquirement and host who has been raining down his conquests of achievement at ease in the industry.

With the uniqueness of his approach to his work, Sahil Gahalyan focuses on highlighting the true endeavors possessed by his clients and making them reveal of how different and soothing they would be for a yes. Sahil Gahalyan is believed to be a striver one can note seeing him putting efforts, brushing and sharpening his imaginative skills, trying every field possible.

Sahil Gahalyan’s importance in the media industry is because of his immense obligation he holds to winning some of the requisite outstanding brands and charters, fortune associations, non-advantage affiliations, VIPs, etc., which has won him great endeavors for his explicit advertising and exhibiting strategies confirming their steady web-media presence.

Pinning to the periless PR benefit, advanced showcasing and advertising philosophy has helped Sahil Gahalyan to get more engrossed in this affiliate. Sahil Gahalyan has even worked in Hollywood and is still remembered for his first rate dimension figures for mentions like Statesman Yahoo and many more.

Honoring his work, Sahil Gahalyan is all set and uses his primitives affecting life of individuals in a promising way, affirming the justification posed from trust in his skills. Sahil Gahalyan says that he feels great for assisting individuals to accomplish their fantasies and stand. Working intimately with clients, he feels highly honored to be important for their prosperity.

Singer Ananya Sankhe’s debut track ‘Tum Mil Gaye Ho’ crossed 1.5 M YouTube Views in just 1.5 days !!

Nigeria based young talented Indian Singer Ananya Sankhe who had joined hand with ace Bollywood Director Dinesh Sudarshan Soi for her debut track ‘Tum Mil Gaye Ho’ which released worldwide by Zee Music Company on April 3, 2021 which marked her birthday as well has become a huge hit.

‘Tum Mil Gaye Ho’ is an emotional tale of an adolescent girl who has literally gone crazy in love with a boy, completely forgotten herself and lost in love with that boy. At first, the boy also fell in love with her, but later on, slowly, his attitude towards her changed. One day, the girl was astonished to see the boy with another girl. Eventually, she overcomes her emotions and makes a successful career in singing. This song is the very tale of her first experience of love.

Ace Director Dinesh Sudarshan Soi who is a brand name and does not need any introduction, has directed this beautiful music video. He liked the composition of Tum Mil Gaye Ho so much that he extended his full support from writing the lyrics to giving music for this song. It’s for the first time that Dinesh has done this apart his direction job. And Ananya has done perfect justice with these meaningful lyrics with her soothing voice and expressions.

The cinematography in the backdrop of the lush green lands of Swaziland is second to none.

Talking about Ananya who is currently studying in Indian Language School , Lagos Nigeria has successfully completed an Acting Course in Dubai conducted by Gaia Institute and won numerous awards and recognitions for her outstanding performances in various cultural programs and competitions organized by Indian High Commission in Nigeria, Indian Cultural Association of Nigeria, Maharashtra Mandal, Gujarati Samaj as well as by various Indian Communities and Social Organizations in Nigeria.

Since last 6 years, Ananya is singing and performing dances in various events organized by “SWAN” (Swarayatra Artist Association of Nigeria). All her performances receive high appreciation from the Indian Community in Nigeria as well as by her friends and relatives back in India. She wants to pursue her further education in Mass Media and desires to do better in her art forms as time goes.

Produced under label DS Creations ™️ Entertainment ‘Tum Mil Gaye Ho’ has been released worldwide on April 3, 2021 by Zee Music Company is getting appreciation from all over. The track has been liked by everyone and has crossed 1.5 M YouTube views in just 1.5 days . The other crew of this fantabulous music video consists of Editor – Monty, Executive Producer – Deepak Soi, Creative Director – Sonia Malhotra Soi, Music & Lyrics – Team DS Creations™️, Mix & Mastering – Sugat Dhanvijay whereas Casting and digital marketing of the song has been handled by Team DS Creations™️. Hereby we congratulate this young beautiful singer Ananya Sankhe on the success of ‘Tum Mil Gaye Ho’.

Actor Pankaj Arya’s next Holi Tere Naal, sung by Dr Prashant marks little Kanha Mehta’s introduction

Holi’s Lynn is not over yet! B Town has a good news to reveal that Zee Music Company is all set to release Holi Tera Naal with Pankaj Arya introducing superlist child artist Kanha Mehta. The song is sung by multitalented Dr. Prashant Mehta, the lyrics are also penned by him, with music credited by Kammy and Dr. Prashant himself. The song is being produced by a well renowned producer Mr. Paras Mehta who is also coming up with prestigious label Dhamaka Records.
Holi Tere Naal has been directed by a renowned Music Video director Mr Dinesh Sudarshan Soi. The other crew consists of Choreographers Ronit Sharma & Ricky Chawla, Direction team Gaurav Sharma & Deepak Soi. The song was shot in Krishan Nagri Vrindavan where special thanks goes to Sri Sri Tulsi Ji Maharaj to make it happen.

It took a lot of effort to warn the song and we greatly appreciate their efforts. As Director Dinesh Sudarshan Soi is known for back to back hits, hope Holi Tere Naal also does really well. Lead actor Pankaj Arya has done a fabulous job whereas little Kanha Mehta is looking brilliant in his introduction video. Overall the music video looks quite promising and hereby we wish the team all the very best !!

Indian grooming startup Inking Ideas gets funding from Dubai based Investment Company “ANZA Investment Group”

Dubai-based ANZA Investments Group – An associate company of His Highness Sheikh Hamdan Bin Mohammed Alnehayan has invested in India’s fastest growing Advertising & Marketing firm M/s InKING Ideas Pvt Ltd

InKING Ideas is a prominent Mumbai-based ‘Advertising & Marketing Agency’ that has raised a confidential amount in its Series A investment round from ANZA Investment Group.

This mushrooming start-up will utilize the capital to strengthen its proprietary tech and to expand worldwide, starting out from the Middle East and North African region (MENA) over the next 12-24 months, it was announced in a statement.

This booming start-up proffers a 360 -Degree Advertising & Technology-led Marketing Strategies and Solutions to enterprises, both start ups and corporates. It encompasses services like strategic planning & consultation, search engine optimization & marketing, social media, content, affiliate mobile, experimental marketing, data analytics & measurements, Software & App Development, Video Production & 360 degree PR.

Since, earlier this year, this startup expanded its operations to the Middle East and North Africa region. The company was founded in 2018 by ace personality – Waseem Amrohi (Syed Waseem Raza Naqvi).
Waseem was previously associated as the Creative Director/ Head Strategist of Marketing Company ‘EveryMedia’, ‘Crayons Dubai’ & also he was a part of the initial team at Resultrix as an Art Director, which is now acquired by Publicis Groupe.

Waseem is elated about this partnership and with 2 decades of experience spanning across digital domain & entertainment business, the award-winning advertiser – said that his venture growth has been augmented in the last three years and he firmly believes that pioneering marketing technology is the way forward in the digital arena.

He affirmed that this fundraising would assist us invest in expanding our dynamic team, who will build platforms & provide insightful solutions to help our clients and enterprise grow. This team will also work on tools automation & machine learning-based solutions to achieve our enterprise vision.

It’s also worth highlighting that the company’s current client base includes- SBI Bank, JSPL, SBI MF, SBI GI, Vigo Videos (Byte & Dance), StarMaker to name but a few… The founder of Inking Ideas has worked with over 450 brands worldwide like Microsoft, Yahoo, Maxbupa, Tata Tea, Airtel, Viacom18, Parx, Yardley, Yes Bank, ICICI Bank, Yamaha, IPL, Coldwell Banker, Richfeel, Zee Tv, Btvi, Colors Tv & Also have done Movie marketing for more then 100 films like Sultan, Padman, Dhoni, Sachin , The Greatest Showman, Baywatch, Deadpool etc.

Waseem Amrohi also added, Nishant Jethi will be the new COO of ‘InKING’ Ideas’ and will officiate India operations going forward.

Nishant in his prior assignments has led the ‘Everymedia’ Delhi office as a Business head, been a part of Mullen Lowe Lintas Group, as a Group Head with GolinOpinion (Bridge) and also was associated with Interactive Avenues.
His core competency lies in strategy, planning and operations. Has been associated with InKING ideas since inception.

In his experience he has worked on brands like Porsche, Lamborghini, Texas Instruments, Visit Victoria, Turkish Airlines, Rio Tinto Diamonds, Lino Perros, Godrej, Hyundai, Dabur, Micromax, NIIT, Saket City Hospital, Max Healthcare, Zicom, Prime Focus, PVR BlueO, Manipal Universities, Horlicks, Dharma Productions, Balaji Telefilms, Paramount Pictures.

Mr. Mohammad A Sheikh, Founder, Vice Chairman and Managing Director of Anza Investments Group, commented that the Inking Ideas team is “passionate to flourish” with a clear vision.
He further added – Our team is an absolute ace. We anticipate it will change the dynamics of digital advertising & marketing business with their extra-ordinary ideas & skills,

Further adding, We are ready to start- ‘InKING Ideas!!!

Singer Subhankit Sharma wins hearts with ‘Dynamite’ directed by Dinesh Sudarshan Soi

Singer Subhankit Sharma wins hearts with ‘Dynamite’ directed by Dinesh Sudarshan Soi
Popular Director Dinesh Sudarshan Soi who is name behind the launch of many renowned stars has introduced a dashing Singer & Lyricist Subhankit Sharma with a peppy number ‘Dynamite’ under his music label DS Creations™️ Music. Three actresses Archana Gautam, Ankita Khare & Shrutika Gaokkar who have been a part of many a TV serials and Webseries, have been featured in the music video released on Sept 29, 2020. The casting of this music video has been done by DS Creations™️, a Casting firm run by Dinesh Sudarshan Soi and his partner Gaurav Sharma.
Decibel Music has composed the music of this party number ‘Dynamite’. The music video has been produced by Rahul Sethi, Vijay Kumar and co-produced by Pratham Grover. Whereas the other crew consists of DOP & Editor duo Tanveer Shaikh & Karan Patel, Digital promotion team Insight Media, Creative Director Sonia Malhotra Soi, Assistant Director Gurjit Mattaur, Executive Producer Deepak Soi and Digital Media partner Bull18 Network.
Director Dinesh Sudarshan Soi who has given numerous hits, is really excited for Dynamite. Sooner his record label DS Creations™️ Music is coming up with more amazing stuff. So stay tuned !!

Singer Pankaj Arya releases new music single ‘Kaali car’

Singer Pankaj Arya releases new music single ‘Kaali car’
Young & dynamic singer Pankaj Arya is all set to rock with beautiful song ‘Kaali Car’ directed by Deepak Kashyap. The song has been penned by V-Star who is also the Co-Singer and music composer of this track.
Produced and presented by Rajiee M Shinde & Sai Mehar Media, ‘Kaali Car’has been released under Music label Wild Music Records. The other crew consists of DOP – RD Kailey, Casting firm DS Creations™️, Editor Aman Rajowal and Publicity Design by celebrity management.
Many TV Celebrities & Social Media Influencers have shared this song on their Instagram stories and it is getting good hype. Future seems bright for this young talented Singer Pankaj Arya and hereby we wish him all the very best !!